Empathy is our method.

Strategy is our outcome.

About Our Company

Empath Strategies helps product teams make confident decisions from idea to launch. Through custom research solutions, we uncover what people really need and why they behave the way they do, turning those insights into strategies that keep users engaged.

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Our Services

Custom Research Solutions

We design and conduct studies tailored to your product goals—combining qualitative depth and quantitative rigor to uncover what truly drives user behavior.

Product + UX Strategy

We turn insights into action, helping teams find the balance between business goals and user needs. From refining product direction to shaping positioning and engagement strategies, we guide decisions with clarity and confidence.

Cultural + Audience Insights

We explore how culture, identity, and emerging trends shape the way people connect with technology, helping your team design experiences that resonate and attract users.

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